Case Studies

Delivering integrated solutions to address today's complex healthcare challenges requires more than a broad range of services. Companies need an ability to see the bigger picture, understand the surrounding dynamics, and construct innovative programs with multiple tactics working in tandem to help achieve a broader goal. inVentiv has built many successful integrated programs for clients, with needs that range from clinical discovery through patent expiration. Click on a featured case study to see more.

Examples are drawn from real client scenarios inVentiv has supported, but some details concerning the products and tactics have been changed to prevent the disclosure of proprietary information.

Driving Patient Adherence

Patient adherence is a critical challenge for many healthcare companies with treatments for chronic conditions. To read about how inVentiv helped a rheumatoid arthritis brand improve patient adherence through an integrated campaign involving patients, healthcare providers and pharmacists, click here

Integrated Sales and Marketing

Re-launching a brand can be a complicated process requiring significant effort from both the marketing and sales teams. To learn how inVentiv brought marketing and sales strategies together to reinvigorate brand awareness, increase prescription rates, and drive sales revenue for an anemia treatment, click here

Getting To Market Faster

Effective, efficient clinical trials are key to getting products to market. Making a seamless transition from the clinical trial phases to market launch takes multi-disciplined teams of experts. To see, how inVentiv helped accelerate a new migraine product to market and conditioned the marketplace to speed adoption of the brand, click here